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Marketing fashion second edition


Foto: Marketing fashion second edition
Rubriek: Textual/Printed/Reference Materials - Boek
Prijs: 30 Nu voor: 27.99
Rating: 0/5
Verzending:
Uiterlijk 29 oktober in huis


Inhoudsopgave:

Omschrijving:

A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.



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Product specificaties:

Taal: en

Bindwijze: Paperback

Oorspronkelijke releasedatum: 01 januari 2015

Aantal pagina's: 240

Illustraties: Met illustraties

Hoofdauteur: Posner, Harriet

Tweede Auteur: Scott Williams

Co Auteur: Harriet Posner

Hoofdillustrator: Patricia Mumau

Hoofduitgeverij: Laurence King Publishing

Editie: 2

Extra groot lettertype: Nee

Product breedte: 150 mm

Product hoogte: 22 mm

Product lengte: 210 mm

Studieboek: Nee

Verpakking breedte: 150 mm

Verpakking hoogte: 22 mm

Verpakking lengte: 210 mm

Verpakkingsgewicht: 865 g

EAN: 9781780675664