Digital marketing strategy

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 50.7

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Op voorraad. Voor 23:59 uur besteld, vrijdag in huis

Plan, implement and optimize a tailored, end-to-end digital marketing strategy that aligns with business objectives with this new edition of the global bestseller.



Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI. Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection. Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals. Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.

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Digital Marketing Strategy

Rating: 5 / 5 | Prijs: € 27.99

Plan implement and optimize a tailored end to end digital marketing strategy that aligns with business objectives with this new edition of the global bestseller build an effective and practical digital marketing strategy with this bestselling guide covering everything from automation and analyti Op voorraad. Voor 23:59 uur besteld, vrijdag in huis .. MEER INFO

Digital Marketing, van strategie tot praktijk

Rating: 5 / 5 | Prijs: € 44.53

Kennis over digital marketing is onmisbaar voor iedere organisatie en marketeer veel on line marketeers focussen bij hun werk vooral op analytics terwijl een sterke strategische basiskennis en creativiteit in marketing minstens zo belangrijk zijn in deze uitgave wordt aan deze facetten uitg Uiterlijk 8 november in huis .. MEER INFO

The Digital Marketing Handbook

Rating: 0 / 5 | Prijs: € 32.3

Produce engaging b2b and b2c digital campaigns that create impact with this essential guide to digital marketing written by an industry leader to help marketers in their everyday practice build implement and optimize your digital marketing campaigns with this indispensable guide which covers eve Uiterlijk 13 november in huis .. MEER INFO

Taal: en

Bindwijze: Hardcover

Oorspronkelijke releasedatum: 03 mei 2022

Aantal pagina's: 416

Illustraties: Nee

Hoofdauteur: Simon Kingsnorth

Hoofduitgeverij: Kogan Page Ltd

Editie: 3

Product breedte: 164 mm

Product hoogte: 35 mm

Product lengte: 240 mm

Studieboek: Ja

Verpakking breedte: 161 mm

Verpakking hoogte: 30 mm

Verpakking lengte: 238 mm

Verpakkingsgewicht: 957 g

EAN: 9781398605992

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