Digital marketing strategy

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 34.99

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Build an effective and practical digital marketing strategy with this bestselling guide, covering everything from automation and analytics to integrating AI.

Digital Marketing Strategy is a global bestseller, and a one-stop guide to structuring and building a more strategic approach to digital marketing. Now fully updated, this third edition covers the integration of AI in marketing, e-commerce, marketing automation, affiliate marketing and how to use digital analytical tools, plus new strategies for the latest cookie changes and privacy protection.

Digital Marketing Strategy will show you how to effectively select, align and manage digital channels and operations, to streamline a successful digital marketing strategy for measurable, optimized results. Recommended by the Chartered Institute of Marketing (CIM), it is supported by real-world case studies from the likes of Coca-Cola, Spotify, Airbnb, Adidas and Hostelworld as well as checklists, key terms and insights from leading industry practitioners to help you develop your own digital marketing strategy. This book is an invaluable guide for both digital marketing students and entry-level to mid-management marketing professionals.

Accompanying online resources consist of practical implementation guides spanning SEO, paid-search, email, lead-generation, as well as presentation slides and activity sheets.

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Digital Marketing Strategy

Rating: 5 / 5 | Prijs: € 37

Plan implement and optimize a tailored end to end digital marketing strategy that aligns with business objectives with this new edition of the global bestseller build an effective and practical digital marketing strategy with this bestselling guide covering everything from automation and analyti Op voorraad. Voor 23:59 besteld, morgen in huis .. MEER INFO

Shoot The HiPPO

Rating: 0 / 5 | Prijs: € 22.99

This e book is for digital marketing managers who want to achieve things that they never thought possible being a digital marketing manager is tough budgets are tight management is demanding technology is changing fast and there s too much for one person to do the job is even more difficult whe Direct beschikbaar .. MEER INFO

Digital Marketing

Rating: 0 / 5 | Prijs: € 40.99

digital marketing provides the most comprehensive guide to all aspects of using the internet digital media and marketing technology to achieve the goals of integrated multichannel marketing this streamlined edition provides comprehensive practical guidance on how companies can get the most out o Direct beschikbaar .. MEER INFO

Taal: en

Bindwijze: E-book

Oorspronkelijke releasedatum: 03 mei 2022

Ebook Formaat: Adobe ePub

Hoofdauteur: Simon Kingsnorth

Hoofduitgeverij: Kogan Page

Lees dit ebook op: Desktop (Mac en Windows)

Lees dit ebook op: Kobo e-reader

Lees dit ebook op: Android (smartphone en tablet)

Lees dit ebook op: iOS (smartphone en tablet)

Lees dit ebook op: Windows (smartphone en tablet)

Editie: 3

Studieboek: Nee

EAN: 9781398605985

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