Consumer behavior

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 43.55

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CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and anthropology with a highly practical focus on real-world applications for today's business environment. The new edition of this popular, pioneering text incorporates the latest cutting-edge research and current business practices, including extensive coverage of social media influences, increased consumer power, emerging neuroscience findings, and emotion in consumer decision making. In addition, the Sixth Edition includes an increased emphasis on social responsibility and ethics in marketing. With even more real-world examples and application exercises, including new opening examples and closing cases in every chapter, CONSUMER BEHAVIOR provides a thorough, yet engaging and enjoyable guide to this essential subject, enabling students and professionals alike to master the skills they need to succeed.

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Consumer Behavior

Rating: 4 / 5 | Prijs: € 96.48

Hoyer macinnis pieters consumer behavior 8th edition draws key concepts from marketing psychology sociology and anthropology to present a strong foundation and highly practical focus on real world applications to prepare students for today s global business environment students examine the Op voorraad. Voor 23:59 besteld, morgen in huis .. MEER INFO

Consumer Behavior

Rating: 4 / 5
Prijs: 65.95 Nu voor: € 58.9

The popular consumer behavior 7e draws key concepts from marketing psychology sociology and anthropology to present a strong foundation and highly practical focus on real world applications for today s global business environment with this new edition you examine the latest research and curr Uiterlijk 14 januari in huis .. MEER INFO

Mathematics for Business Economics

Rating: 1.3 / 5 | Prijs: € 61.5

Mathematics for business economics herbert hamers john kleppe bob kaper 3th edition isbn 9789024428427 mathematics for business economics is intended for starting business economics students the book repeats high school mathematics but also extends to new domains the focus is on economic appl Op voorraad. Voor 23:59 besteld, morgen in huis .. MEER INFO

Oorspronkelijke releasedatum: 10 augustus 2012

Aantal pagina's: 560

Hoofdauteur: Wayne Hoyer

Tweede Auteur: Deborah J. Macinnis

Co Auteur: Deborah J. Macinnis

Hoofduitgeverij: South-Western College Publishing

Editie: 6

Product breedte: 222 mm

Product hoogte: 25 mm

Product lengte: 286 mm

Verpakking breedte: 222 mm

Verpakking hoogte: 25 mm

Verpakking lengte: 286 mm

Verpakkingsgewicht: 1361 g

EAN: 9781133435211

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