Digital branding

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Every decision and action you make contributes to your brand, so it makes sense that everything you do digitally also contributes to your digital brand. Use this bestselling guide to strengthen your brand's online presence and explore core marketing avenues.

Digital Branding is ideal for marketers and brand strategists who want to enhance their brand's online presence. It provides step-by-step, practical guidance on how to build a brand online and quantify it through tangible results. Written by a respected Chartered Institute of Marketing (CIM) fellow, course leader and industry thought leader, it examines core marketing areas such as content marketing, social media, search engine optimization and web analytics.

The book delivers a robust framework for planning, brand identity, channel selection and measuring the effectiveness of campaigns, and includes lessons from the BBC, Imperial College London and Hootsuite. Now fully updated, this third edition features new content on brand authenticity, ethics and meaning, as well as updates on social media regulations and social media platforms such as TikTok.

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Digital Branding

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Prijs: 24.9 Nu voor: € 22.9

Take control of your brand s online presence with this bestselling guide that shows you how to plan analyze optimize and measure the tangible results of your digital campaigns every decision and action you make contributes to your brand so it makes sense that everything you do digitally also con Uiterlijk 22 januari in huis .. MEER INFO

Brand Identity Your Step-by-Step Guide To Brand Building

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What s the first image that comes to mind when you think of your favorite brand do you want your brand to have a standing chance to be positioned at par with your competitors or even exceed them has it ever crossed your mind what big brands like apple and coca cola did and have been doing to be Direct beschikbaar .. MEER INFO

How to Launch a Brand (2nd Edition)

Rating: 4 / 5 | Prijs: € 9.01

This book will guide you through the steps necessary to build a brand from the ground up step 1 chapter 1 create a brand platform step 2 chapter 2 devise a brand name step 3 chapter 3 design your brand s identity step 4 chapter 4 craft your brand atmosphere touch points most entrepreneu Direct beschikbaar .. MEER INFO

Taal: en

Bindwijze: E-book

Oorspronkelijke releasedatum: 03 januari 2022

Ebook Formaat: Adobe ePub

Illustraties: Nee

Hoofdauteur: Daniel Rowles

Tweede Auteur: Daniel Rowles

Hoofduitgeverij: Kogan Page

Lees dit ebook op: Desktop (Mac en Windows)

Lees dit ebook op: Kobo e-reader

Lees dit ebook op: Android (smartphone en tablet)

Lees dit ebook op: iOS (smartphone en tablet)

Lees dit ebook op: Windows (smartphone en tablet)

Editie: 3

Studieboek: Ja

EAN: 9781398603196

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