Strategy communication effectiveness in south african banks

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In the business environment of South African banking industry, informed and committed employees are a source of competitive advantage. More than ever before, organisations' strategies need to be effectively communicated, understood at all levels, and effectively implemented. The factors responsible for the effective communication of strategy between the head office and the network of a South African banking organization, using the face-to-face medium are: 1. Interpersonal Communication; 2. Change and Improvement; 3. Employee Involvement in Strategy Formulation; 4. Stability; and 5. Vertical Communication. Of these five factors, the first three are deemed significantly important to strategy communication effectiveness and factors one and five are specifically important to effective strategy communication through the use of the face-to-face medium. The research confirmed the importance of the involvement of all levels of managers in strategy formulation and the predominant use of the face-to- face medium for effective strategy communication.

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Oorspronkelijke releasedatum: 22 april 2011

Aantal pagina's: 188

Hoofdauteur: Manessah Alagbaoso

Hoofduitgeverij: Lap Lambert Academic Publishing

Product breedte: 152 mm

Product hoogte: 11 mm

Product lengte: 229 mm

Verpakking breedte: 152 mm

Verpakking hoogte: 11 mm

Verpakking lengte: 229 mm

Verpakkingsgewicht: 281 g

EAN: 9783838359328

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