Conversion optimization

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Turn website visitors into customers with Conversion Optimization. This book offers practical advice on how to give your visitors the material they need to make a quick buying decision -- without driving them away through navigation or information overload.



How do you turn website visitors into customers? Conversion Optimization offers practical advice on how to give your visitors the material they need to make a quick buying decision -- without driving them away through navigation or information overload. With this book, you'll examine various techniques for blending successful website sales approaches with the particular needs of your business and the people you want to attract. Based on the authors' years of experience in helping businesses bring customers to the online cash register, Conversion Optimization addresses every aspect of the process, from landing visitors to finalizing the sale. This book will help you increase the buyer to visitor ratio significantly, whether you're involved with marketing at a large e-commerce site or manage a modest online operation. * Walk through the different stages of a sale * Determine what to include on the landing page * Get methods for dealing with different kinds of customers * Learn ways of testing which approaches work * Evaluate which tools matter most in particular contexts

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Conversion Optimization

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How do you turn website visitors into customers conversion optimization offers practical advice on how to persuade visitors to make a buying decision without driving them away through data overload or tedious navigation you ll learn how to use marketing principles design usability and analyti Direct beschikbaar .. MEER INFO

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A leading evolutionary psychologist probes the unconscious instincts behind american consumer culture illuminating the hidden reasons for why we buy what we do spent applies evolutionary psychology to the sensual wonderland of marketing and perceived status that is american consumer culture geoffr Verwacht over 4 weken .. MEER INFO

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Taal: en

Uitvoering: Paperback

Oorspronkelijke releasedatum: 14 december 2010

Aantal pagina's: 272

Illustraties: Nee

Hoofdauteur: Khalid Saleh

Tweede Auteur: Ayat Shukairy

Hoofduitgeverij: O'Reilly Media

Fabrikant Naam: Libri GmbH

Fabrikantgegevens: De overige informatie van de fabrikant is momenteel niet beschikbaar.

AI-gegenereerd: Nee

Editie: 2010

Extra groot lettertype: Nee

Porno: Nee

Product breedte: 180 mm

Product hoogte: 17 mm

Product lengte: 231 mm

Studieboek: Nee

Verpakking breedte: 180 mm

Verpakking hoogte: 17 mm

Verpakking lengte: 231 mm

Verpakkingsgewicht: 368 g

EAN: 9781449377564

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