The 10 rules of highly effective pricing

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 25.99

Rating: 0/5

☆

☆

☆

☆

☆

Verzending:
Direct beschikbaar

Transform your organisation’s pricing strategy to take advantage of exciting new opportunities to unlock profitable growth

In The Ten Rules of Highly Effective Pricing, renowned pricing strategist Danilo Zatta delivers an insightful and effective roadmap to taking control of your organisation’s monetization strategies and boosting profits.

The author explains the 10 key elements to transform your price management; such as making pricing a CEO priority, instilling a culture of profit, selling value, differentiating prices, setting up the pricing governance, avoiding price wars and other rules to help capture opportunities for extraordinary profit and growth that companies not observing these rules simply miss out on.

In this authoritative yet easy-to-read book, you’ll explore inspiring case studies of real-world companies that have realised the tremendous potential of pricing transformation to unlock their firms’ latent profitability. You’ll also discover the foundational pricing concepts you need to understand if you aim to drive incredible results in your company’s top- and bottom lines. This book also offers:

All the necessary ingredients for a successful, company-wide pricing transformation Clear explanations of the key elements that determine successful pricing - and how to maximize profitability at the pricing level Strategies for identifying present and future monetization opportunities Techniques for generating immediate wins, as well as strategies for generating long-term advantage

A can’t-miss resource for managers, founders, executives, directors, and entrepreneurs with a stake in driving growth and profitability in their firms, The Ten Rules of Highly Effective Pricing will also earn a place on the bookshelves of business and management students learning about contemporary pricing strategy.

'Company marketers spend a lot of time on promotion and take pricing for granted. Zatta's new book The 10 Rules of Highly Effective Pricing will help wake up company marketers to the profit coming from creative pricing.’

- Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University

• 1 Bekijk alle specificaties

The 10 Rules of Highly Effective Pricing

Rating: 0 / 5 | Prijs: € 36.95

Praise for the 10 rules of highly effective pricing the book of danilo zatta is an unmissable tool to unlock the hidden value for customers in your company and transform it in profitability stephan winkelmann chairman and ceo automobili lamborghini this book is a must read for anyone Uiterlijk 24 januari in huis .. MEER INFO

The Pricing Model Revolution

Rating: 0 / 5 | Prijs: € 17.99

there are many books on pricing this is the best read for managers wanting a review of several innovative pricing methods the book covers pricing off line and on line and by both buyer and seller philip kotler s c johnson son distinguished professor of international marketing kellogg Uiterlijk 24 januari in huis .. MEER INFO

HighImpact Teams Where Healthy Meets High Performance

Rating: 0 / 5 | Prijs: € 9.48

No matter how big an organization we all do ministry with a team whether paid or volunteer anyone who has been part of a great team knows it s something special when there is good chemistry everyone is operating from their sweet spot the objectives are clear and kingdom progress is being made Voor 23:59 uur besteld, dinsdag in huis .. MEER INFO

Taal: en

Bindwijze: E-book

Oorspronkelijke releasedatum: 22 november 2023

Ebook Formaat: Adobe ePub

Hoofdauteur: Danilo Zatta

Hoofduitgeverij: Wiley

Lees dit ebook op: Desktop (Mac en Windows)

Lees dit ebook op: Kobo e-reader

Lees dit ebook op: Android (smartphone en tablet)

Lees dit ebook op: iOS (smartphone en tablet)

Lees dit ebook op: Windows (smartphone en tablet)

Editie: 1

Studieboek: Nee

EAN: 9781394253425

---