Multivariate data analysis pearson new international edition

Rubriek: Textual/Printed/Reference Materials - Boek

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For graduate and upper-level undergraduate marketing research courses.



For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis.



Hair et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques.



In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.

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Taal: en

Bindwijze: Paperback

Oorspronkelijke releasedatum: 01 januari 2013

Aantal pagina's: 740

Illustraties: Nee

Hoofdauteur: William Black

Tweede Auteur: William Black

Co Auteur: Rolph Anderson

Hoofduitgeverij: Athenaeum Uitgeverij

Editie: 7

Product breedte: 217 mm

Product hoogte: 27 mm

Product lengte: 277 mm

Studieboek: Nee

Verpakking breedte: 217 mm

Verpakking hoogte: 27 mm

Verpakking lengte: 277 mm

Verpakkingsgewicht: 1788 g

EAN: 9781292021904

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