International business strategy

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 53.05

Rating: 0/5

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Uiterlijk 12 oktober in huis

Now in its third edition, this core textbook for advanced undergraduate, graduate, and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises (MNEs). Verbeke and Lee develop an original conceptual model that supports student learning by providing an integrated perspective, rooted in theory and practice. The discussion also includes unique commentaries on seventy-four seminal articles published in the Harvard Business Review, the Sloan Management Review, and the California Management Review over the past four decades, demonstrating how the key insights can be applied to real businesses engaged in international expansion programmes, especially as they venture into high-distance markets. This third edition has been thoroughly updated and features new sections on multinational entrepreneurship, strategic challenges in the new economy, and international business strategy during globally disruptive events, including the COVID-19 pandemic. Students will benefit from updated case studies, improved learning features, and a wide range of online resources.

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International Business Strategy

Rating: 0 / 5 | Prijs: € 49.99

Now in its third edition this core textbook for advanced undergraduate graduate and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises mnes verbeke and lee develop an original conceptual model that supports Direct beschikbaar .. MEER INFO

International Business Strategy

Rating: 4.4 / 5
Prijs: 44.99 Nu voor: € 36.9

International business strategy 2e editie is een boek van alain verbeke uitgegeven bij cambridge university press isbn 9781107683099 too many international business strategy textbooks slavishly adhere to mainstream conceptual models the publication of those models in prestigious practitioner journ Uiterlijk 9 oktober in huis .. MEER INFO

International Business Strategy

Rating: 0 / 5 | Prijs: € 137.54

Now in its third edition this core textbook for advanced undergraduate graduate and postgraduate students combines analytical rigour and managerial insight on the functioning and strategy of large multinational enterprises mnes verbeke and lee develop an original conceptual model that supports Uiterlijk 9 oktober in huis .. MEER INFO

Taal: en

Bindwijze: Paperback

Oorspronkelijke releasedatum: 23 september 2021

Aantal pagina's: 675

Illustraties: Nee

Hoofdauteur: Alain Verbeke

Tweede Auteur: I. H. Ian Lee

Hoofduitgeverij: Cambridge University Press

Editie: 3

Product breedte: 170 mm

Product hoogte: 24 mm

Product lengte: 243 mm

Studieboek: Ja

Verpakking breedte: 165 mm

Verpakking hoogte: 47 mm

Verpakking lengte: 239 mm

Verpakkingsgewicht: 1543 g

eWaste: Nee

EAN: 9781108738378

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