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Understanding media


Foto: Understanding media
Rubriek: Textual/Printed/Reference Materials - Boek
Prijs: 19.99
Rating: 0/5
Verzending:
Uiterlijk 18 januari in huis


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Understanding Media: the most important book ever written on communication. Ignore its message at your peril.





When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan. Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet. Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. He believed that the message of electronic media foretold the end of humanity as it was known. In 1964, this looked like the paranoid babblings of a madman. In our twenty-first century digital world, the madman looks quite sane. Understanding Media: the most important book ever written on communication. Ignore its message at your peril.





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Product specificaties:

Taal: en

Bindwijze: Paperback

Oorspronkelijke releasedatum: 18 mei 2001

Aantal pagina's: 400

Illustraties: Nee

Hoofdauteur: Marshall Mcluhan

Tweede Auteur: Marshal Mcluhan

Co Auteur: Marshal Mcluhan

Hoofdredacteur: W. Terrence Gordon

Hoofduitgeverij: ROUQ

Editie: 2

Extra groot lettertype: Nee

Product breedte: 129 mm

Product hoogte: 31 mm

Product lengte: 197 mm

Studieboek: Nee

Verpakking breedte: 127 mm

Verpakking hoogte: 22 mm

Verpakking lengte: 197 mm

Verpakkingsgewicht: 415 g

EAN: 9780415253970