Frame innovation
Rubriek: Textual/Printed/Reference Materials - Boek
Prijs: € 25.51
Verzending: Op voorraad. Voor 23:59 uur besteld, donderdag in huis
Inhoudsopgave:
Omschrijving:
How organizations can use practices developed by expert designers to solve today's open, complex, dynamic, and networked problems. How organizations can use practices developed by expert designers to solve today's open, complex, dynamic, and networked problems. When organizations apply old methods of problem-solving to new kinds of problems, they may accomplish only temporary fixes or some ineffectual tinkering around the edges. Today's problems are a new breed—open, complex, dynamic, and networked—and require a radically different response. In this book, Kees Dorst describes a new, innovation-centered approach to problem-solving in organizations: frame creation. It applies “design thinking,” but it goes beyond the borrowed tricks and techniques that usually characterize that term. Frame creation focuses not on the generation of solutions but on the ability to create new approaches to the problem situation itself. The strategies Dorst presents are drawn from the unique, sophisticated, multilayered practices of top designers, and from insights that have emerged from fifty years of design research. Dorst describes the nine steps of the frame creation process and illustrates their application to real-world problems with a series of varied case studies. He maps innovative solutions that include rethinking a store layout so retail spaces encourage purchasing rather than stealing, applying the frame of a music festival to understand late-night problems of crime and congestion in a club district, and creative ways to attract young employees to a temporary staffing agency. Dorst provides tools and methods for implementing frame creation, offering not so much a how-to manual as a do-it-yourself handbook—a guide that will help practitioners develop their own approaches to problem-solving and creating innovation.
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Product specificaties:
Taal: en
Bindwijze: Hardcover
Oorspronkelijke releasedatum: 27 maart 2015
Aantal pagina's: 224
Illustraties: Nee
Hoofdauteur: Kees Dorst
Tweede Auteur: Ken Friedman
Co Auteur: Erik Stolterman
Hoofdredacteur: Ken Friedman
Tweede Redacteur: Erik Stolterman
Hoofduitgeverij: Mit Press
Extra groot lettertype: Nee
Product breedte: 162 mm
Product hoogte: 20 mm
Product lengte: 235 mm
Studieboek: Ja
Verpakking breedte: 159 mm
Verpakking hoogte: 23 mm
Verpakking lengte: 234 mm
Verpakkingsgewicht: 712 g
EAN: 9780262324311
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