Customer experience management the experiential journey

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Organizations that want to deliver required outcomes can do so by shifting gears from traditional 'command and control tactics', to a more collaborative way of working with customer interactions, ensuring relevant skills and capabilities are made available. By investing in technology, organizations that support the customer experience can provide accurate forecasting, customer in sight, and the skills and capabilities regardless of their location and time zone. Processes that span the back office to the front office should provide real time insight into the interpersonal experience journeys and enable co-creation of goods and services.

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Oorspronkelijke releasedatum: 19 september 2018

Aantal pagina's: 264

Hoofdauteur: James Seligman

Hoofduitgeverij: Lulu.Com

Product breedte: 216 mm

Product hoogte: 18 mm

Product lengte: 216 mm

Verpakking breedte: 216 mm

Verpakking hoogte: 18 mm

Verpakking lengte: 216 mm

Verpakkingsgewicht: 658 g

EAN: 9780244417475

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