The art of client service

Rubriek: Textual/Printed/Reference Materials - Boek

Prijs: € 21.99

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A practical guide for providing exceptional client service

Most advertising and marketing people would claim great client service is an elusive, ephemeral pursuit, not easily characterized by a precise skill set or inventory of responsibilities; this book and its author argue otherwise, claiming there are definable, actionable methods to the role, and provide guidance designed to achieve more effective work.

Written by one of the industry's most knowledgeable client services executives, the book begins with a definition, then follows a path from an initial new business win to beginning, building, losing, then regaining trust with clients.

It is a powerful source of counsel for those new to the business, for industry veterans who want to refresh or validate what they know, and for anyone in the middle of the journey to get better at what they do.

Art Of Client Service

Rating: 0 / 5 | Prijs: € 20.82

Serving clients well should be simple except it isn t solving problems should be easy but almost never is very few people do these things well and many do them poorly which explains why so many accounts go into review so many client people express profound unhappiness with their agencies and Op voorraad. Voor 23:59 besteld, morgen in huis .. MEER INFO

Built To Sell

Rating: 5 / 5 | Prijs: € 11.04

A business parable about how to build a start up that can operate independently from its creator introduces the fictional character of small business owner alex who when he is unable to sell his advertising agency learns from an entrepreneurial friend three defining criteria of a sell ready company Op voorraad. Voor 23:59 besteld, morgen in huis .. MEER INFO